Protein Moves From Fitness Trend to Everyday Indian Nutrition

Protein used to be discussed mostly by people who went to the gym.

Now many more people are thinking about how much protein they eat.

Indian diets can provide plenty of food but still contain less protein than recommended.

Doctors and nutritionists say protein helps with more than building muscles.

It can support immunity, energy, fullness, and healthy aging.

Parents, office workers, and older adults are now part of the growing audience for protein products.

Shops are selling protein-fortified flour, bars, cereals, and other everyday foods.

Companies are making protein seem like a normal part of meals rather than something only athletes need.