Archive · 15 Jan 2026

Dettol Hygiene Loyalty Card Debuts at WEF 2026

Dettol Hygiene Loyalty Card Debuts at WEF 2026

The Dettol Hygiene Loyalty Card is a new program that will be introduced at the World Economic Forum in 2026.

This program is designed to teach children between the ages of 6 and 14 about the importance of hygiene.

It uses a special card and an app to track their progress and reward them for good hygiene habits.

The program is part of a larger campaign called Dettol Banega Swasth India, which has been helping people in India stay healthy for over a decade.

The card is linked to a parent's phone number to ensure safety.

Children can earn points, called Swasth Coins, for completing hygiene tasks.

These points can be redeemed for rewards like backpacks and hygiene kits.

The goal is to create a generation of children who understand how their actions can keep their communities safe and healthy.

Sources