Archive · 27 Dec 2025
Fashion in 2025: Performance Over Creativity
In 2025, fashion was all about getting attention on social media.
Designers and people focused more on creating outrageous looks and following trends to get likes and comments, rather than being creative and making unique clothes.
Big events like Sabyasachi's 25th anniversary show and Vivienne Westwood's first show in India were more about spectacle and celebrities than about new and exciting fashion ideas.
Many people, from the super-rich to young adults, showed off expensive clothes and jewelry on social media, just to be seen.
This made fashion feel less like art and more like a game where the goal was to be photographed and forgotten.
The article says that fashion should be about expressing yourself and finding joy in what you wear, not just following trends to get attention.
Fashion in 2025 was dominated by a focus on social media visibility and spectacle over creativity and artistry.
Major fashion events, such as Sabyasachi's 25th anniversary show and Vivienne Westwood's first India show, were more about spectacle and celebrities than innovative design.
Consumers, from the super-wealthy to Gen Z-ers, flaunted ostentatious displays of fashion on social media to gain likes and comments.
Younger designers like Sonam Khetan and Aseem Kapoor struggled to gain attention without celebrity showstoppers.
The article criticizes the trend of fashion becoming a boring dress-up game that encourages unnecessary consumption and stalls the growth of fashion as an art form.
- Who
- Fashion designers, celebrities, consumers, and social media influencers
- What
- The state of fashion in 2025, characterized by a focus on spectacle and social media visibility over creativity and artistry
- When
- Throughout the year 2025
- Where
- Primarily in India, with global influences and trends
- Why
- Due to the increasing influence of social media and the desire for visibility and likes, leading to a decline in fashion creativity and an increase in trend-following and outrageous displays
- Year
- 2025
- Key Events
- Sabyasachi 25th anniversary show, Vivienne Westwood's first India show, Lakmé Fashion Week
- Notable Designers
- Amit Aggarwal, Diljit Dosanjh, Falguni Shane Peacock, Nancy Tyagi, Ishaan Khatter, Sonam Khetan, Aseem Kapoor
- Trends
- Social media-driven fashion, viral slogans, celebrity presence, ostentatious displays
- Impact
- Decline in fashion creativity, increase in trend-following and outrageous displays
- Consumer Behavior
- Focus on likes and comments, replicating runway looks, ostentatious displays for social media
- Criticism
- Fashion becoming a boring dress-up game, unnecessary consumption, stalling growth of fashion as art