Archive · 20 Jul 2026
Coca-Cola's Global Reach and World Cup Presence
Coca-Cola is a very famous drink that is sold in more than 200 countries.
It started in a small pharmacy in Atlanta and now sells over 1.9 billion drinks every day.
During World War II, Coca-Cola set up bottling plants near war zones to give soldiers drinks for a nickel.
This helped the company grow worldwide.
Today, Coca-Cola is a big sponsor of the World Cup, and its logo is recognized by people all over the world.
The company has about 70,000 employees and has been around for a long time.
Coca-Cola is sold in over 200 countries and territories, with a global reach comparable to soccer.
The company started in 1886 in Jacobs’ Pharmacy in Atlanta, with initial sales of nine drinks a day.
During World War II, Coca-Cola set up 64 mobile bottling plants near war zones to supply soldiers with drinks.
Service members consumed over 5 billion bottles of Coke during the war, boosting the company's international expansion.
Coca-Cola is a long-standing corporate partner of the World Cup, with its logo recognized globally.
- Who
- Coca-Cola Company and its employees
- What
- Coca-Cola's global expansion and World Cup marketing efforts
- When
- During the World Cup and historical context from World War II
- Where
- Worldwide, with a focus on New York and war zones during WWII
- Why
- To boost morale of soldiers during WWII and to maintain global presence during the World Cup
- Global Reach
- Manufactured and sold in over 200 countries and territories
- Daily Sales
- More than 1.9 billion beverages
- Employees
- About 70,000 worldwide
- World Cup Partnership
- One of the longest-standing corporate partners
- WWII Expansion
- 64 mobile bottling plants set up near war zones
- WWII Consumption
- Over 5 billion bottles consumed by service members
- Initial Sales
- Nine drinks a day in its first year