Archive · 7 Nov 2025
India's Gem Exporters Pivot to New Markets and Products Amidst US Tariffs
Imagine jewelers in India who make beautiful jewelry with diamonds and gems, and they used to sell a lot to America.
But now, America has put a big extra tax, called a tariff, on these items, making them much more expensive.
Because of this tax, fewer American customers are buying the usual diamonds, and the Indian jewelers have lost a lot of business with the US.
To handle this, they are getting creative!
Some are making fancier jewelry with diamonds and gems that Americans still want, even with the tax.
They are also selling more to other countries, like the UAE and Hong Kong, where business is growing.
Plus, they are starting to sell more jewelry right there in India to Indian people, which is becoming a very big market.
Some jewelers are even finding ways to send their products to the US through other countries to try and avoid the highest taxes.
They are working hard to make sure their businesses can still do well even with this new challenge from America.
Indian gems and jewellery exports to the US dropped 40.3% to $2.77 billion from April-September 2025 due to a 50% tariff.
Demand for diamond-studded jewellery in the US has increased by about 10%, offering some compensation.
Exporters are diversifying by targeting markets like the UAE (with a 65.23% rise in shipments) and Hong Kong (18% growth).
Focus is shifting to higher-margin products like diamond-studded jewellery and coloured gemstones, and catering to India's growing domestic market.
Some exporters are utilizing third-party routes or their overseas bases to mitigate the impact of US tariffs.
- Who
- Indian gems and jewellery exporters
- What
- Facing a significant decline in exports to the US due to a 50% tariff, and are diversifying into new markets and products like diamond-studded jewellery and coloured gemstones.
- When
- Since April 2025, with data up to September 2025. The US implemented a 50% additional tariff.
- Where
- Primarily impacting exports to the United States, with diversification towards the UAE, Hong Kong, Europe, and the domestic Indian market.
- Why
- The implementation of a 50% additional tariff by the US government on gems and jewellery.
Exporters Facing US Tariffs
Strategies for Mitigation
Impact of US Tariffs
Exporters Facing US Tariffs
Gems and jewellery exports to the US dropped significantly, with a 40.3% decrease to $2.77 billion from April to September 2025. Cut and polished diamond exports specifically saw a 53.6% drop to $1.17 billion. Some companies experienced a 13-16% fall in overall diamond exports to the US.
Strategies for Mitigation
While overall US exports have fallen, there's a notable 10% increase in demand for diamond-studded jewellery. Exporters are also navigating tariffs by exporting through third-party routes or utilizing their bases in the US or other countries like the UAE.
Market Diversification
Exporters Facing US Tariffs
The US market, though facing tariffs, still sees US retailers looking to buy Indian goods, albeit in lower volumes. Buyers are shifting towards higher-value items like coloured gemstones ($50,000-100,000) as investments.
Strategies for Mitigation
Exporters are actively diversifying into new international markets such as the UAE and Hong Kong, with UAE shipments rising by 65.23% and Hong Kong by 18%. There's also a significant focus on bolstering the domestic Indian market, projected to reach $130 billion by 2030.
Product Shift and Margins
Exporters Facing US Tariffs
Companies heavily reliant on cut and polished diamonds (CPD) are struggling. Smaller companies are particularly vulnerable to the impacts of these tariffs.
Strategies for Mitigation
There's a strategic shift towards producing diamond-studded jewellery and high-value coloured gemstones, which offer higher margins. Companies are also increasingly supplying major Indian retailers who are expanding globally, and focusing on services like jewellery casting or finishing.
- US Gems & Jewellery Exports (Apr-Sep 2025)
- Dropped by 40.3% to $2.77 billion
- US Cut & Polished Diamond Exports (Apr-Sep 2025)
- Dropped by 53.6% to $1.17 billion
- Demand for Diamond-Studded Jewellery in US
- Increased by approx. 10% for some exporters
- UAE Gem & Jewellery Shipments (Apr-Sep 2025)
- Rose by 65.23% to $1.29 billion
- Hong Kong Gem & Jewellery Exports (Apr-Sep 2025)
- Grew steadily by 18% to $2 billion
- Projected Indian Domestic Jewellery Market (by 2030)
- $130 billion
- US Tariff on Gems & Jewellery
- 50% additional tariff