Archive · 19 Aug 2026
Apple Cuts EU App Fees for Apps Outside App Store
Apple is changing how apps can be sold in European markets.
Some apps may be distributed without using Apple's App Store.
These apps could come from other app marketplaces or directly from websites.
Apple will charge a 5% fee on digital purchases made through those apps.
The changes will start on October 1.
Apple has traditionally charged developers up to 30% for purchases made through the App Store.
This means the fee for some apps outside the App Store will be lower.
The article does not specify the year or the exact European countries involved.
Apple will change its app rules in European markets.
The company will charge a 5% commission on digital transactions made through apps distributed outside the App Store.
The new commission will apply to apps offered through alternative marketplaces or directly from the web.
The changes are scheduled to begin on October 1.
The App Store has traditionally charged developers commissions of up to 30% on digital purchases and services.
- Who
- Apple and app developers.
- What
- Apple will introduce a 5% commission for digital transactions made through apps distributed outside the App Store.
- When
- Starting October 1.
- Where
- European markets.
- Why
- The article reports that Apple agreed to change its rules in European markets, but does not give a more specific reason.
- New commission
- 5% on digital transactions made through apps distributed outside the App Store.
- Existing App Store commission
- Up to 30% on digital purchases and services.
- Effective date
- October 1.
- Affected distribution methods
- Alternative marketplaces and direct web distribution.
- Region
- European markets.
- Reported by
- Reuters.