Archive · 4 Aug 2025
'Together' Leads Indie Success at the Box Office This Weekend
A new horror movie called 'Together' did well in theaters.
It's about a couple whose relationship gets tested.
The movie's marketing team used fun ideas like social media posts and even offered free therapy to people who saw the film.
Another film, 'CatVideoFest 2025,' also did well, and a portion of the ticket sales went to help cats.
Other smaller movies like 'Souleymane's Story' and 'Cloud' are also in theaters.
Neon's horror film 'Together' opened to $10.9 million, securing the sixth spot at the domestic box office.
The film, starring Dave Franco and Alison Brie, explores themes of toxic codependency within a relationship.
Neon implemented creative marketing strategies, including social media campaigns and promotional stunts to promote the film.
'CatVideoFest 2025' had a strong opening weekend, grossing $460k at nearly 200 locations.
Other indie films also saw activity, including 'Souleymane's Story' and the expansion of 'Cloud'.
- Who
- 'Together' stars Dave Franco and Alison Brie. 'CatVideoFest 2025' and other independent film distributors.
- What
- 'Together,' a horror film, and 'CatVideoFest 2025' opened strongly; other independent films also performed.
- When
- The weekend of the report.
- Where
- Domestic box office, with international openings in Australia and New Zealand.
- Why
- The success highlights the impact of indie films in a studio-dominated market, and the creative marketing of 'Together'.
Indie Film Marketing Strategy
Studio Films Marketing Strategy
Marketing Focus
Indie Film Marketing Strategy
Focus on creating a unique and creative marketing campaign, and be intentional in the film you are releasing.
Studio Films Marketing Strategy
Not explicitly mentioned in the article.
- Film Title
- Together
- Opening Weekend Gross
- $10.9 million
- Domestic Box Office Rank
- 6th
- Number of Screens
- 2,302
- CatVideoFest 2025 Gross
- $460k