Archive · 7 Aug 2025
Isha Jajodia on Design, Craftsmanship and Slow Fashion
Fashion designer Isha Jajodia, from Roseroom, recently shared her thoughts on fashion.
Her designs draw inspiration from nature, aiming to evoke feelings of calm and strength.
She supports the 'Vocal for Local' concept, which means supporting local artisans.
Jajodia loves lace for its beautiful and adaptable qualities.
She values handcrafted items over machine-made ones because of the unique touch of human emotion.
Jajodia promotes slow fashion, encouraging the creation of timeless pieces meant to be treasured for a long time to lessen the impact of rapidly changing trends.
Fashion designer Isha Jajodia of Roseroom discusses her collection inspired by nature.
Jajodia supports the 'Vocal for Local' movement, emphasizing the importance of working with craftspeople.
She favors lace for its timeless, romantic qualities and ability to be reinvented.
Jajodia believes craftsmanship surpasses machine-made products in terms of intricacy and emotion.
She advocates for slow fashion through timeless pieces designed to last and be cherished.
- Who
- Isha Jajodia, fashion designer of Roseroom.
- What
- Fashion designer Isha Jajodia shares her views on her collection and slow fashion.
- When
- The interview was conducted recently.
- Where
- At the India Couture Week.
- Why
- To promote sustainable fashion practices and local craftsmanship.
- Designer
- Isha Jajodia
- Brand
- Roseroom
- Event
- India Couture Week
- Concept supported
- Vocal for Local
- Favorite fabric
- Lace