Archive · 1 Aug 2025
Global Gold Demand Rises Amidst Investment Surge, Price Rise
In the last few months, people around the world bought more gold, overall.
This is because people are buying more gold to invest, and central banks are still buying.
The amount of gold jewelry purchased, however, went down, but it cost more money.
More people are buying gold to invest in as the geopolitical environment is changing.
The price of gold remains high.
Global gold demand rose 3% to 1,249 tonnes in Q2.
Gold ETF investment saw inflows of 170 tonnes, a key driver.
Bar and coin investment increased 11% YoY, led by China.
Jewellery demand decreased 14% globally, but value rose.
Central banks continued buying, adding 166 tonnes in Q2.
- Who
- World Gold Council (WGC).
- What
- Changes in global gold demand and investment trends.
- When
- April-June quarter of current year (Q2).
- Where
- Globally, including China, India, and Western markets.
- Why
- Driven by geopolitical uncertainty, price momentum, and investment flows.
Shifting Market Dynamics
Market Trends
Demand & Value
Shifting Market Dynamics
Jewellery demand decreased in volume, but increased in value.
Market Trends
Investment demand, like ETF and bar/coin, increased substantially.
- Q2 Demand Growth
- 3%
- Q2 Total Demand
- 1,249 tonnes
- Q2 ETF Inflows
- 170 tonnes
- Bar & Coin Increase
- 11% YoY
- Jewellery Decline
- 14% by volume
- Central Bank Purchases
- 166 tonnes
Sources
Is Gold Demand Set To Rise Further?, Investment & Geopolitical Tensions Drive Global Surge
Gold demand surges in Q2, driven by strong investment flows: WGC
Sharp fall in first-half gold jewellery demand: WGC
WGC Revises Down 2025 Gold Demand As Consumption Falls 12 Pc In First Half