Archive · 13 Aug 2026
OpenAI begins showing ads on ChatGPT, rollout expands to India
ChatGPT is a computer program that helps you answer questions and write things.
Soon, people using it in India may see ads, which are pictures or messages that try to get you to buy something.
OpenAI is the company that makes ChatGPT, and it wants to show ads to more people.
The ads will only appear on the free plan and a cheaper plan called 'Go'.
People who pay for plans called Plus, Pro, Enterprise, Business, or Education will not see ads.
OpenAI says the ads will not change the answers ChatGPT gives you.
The ads will have a tag that says 'sponsored' so you can tell they are ads.
OpenAI promises it will not share your conversations with the people who pay for the ads.
Advertisers will only know how many people looked at or clicked their ads.
OpenAI is adding ads to ChatGPT and has emailed users in India about a privacy policy change detailing how the ads work.
Ads will appear on ChatGPT's Free and 'Go' plans, while Plus, Pro, Enterprise, Business, and Education plans remain ad-free.
The rollout officially brings ads to the UK, Mexico, Brazil, Japan, and South Korea, with tests underway in New Zealand, Australia, and Canada.
OpenAI says ads are labeled 'sponsored', visually separated from organic responses, and do not influence ChatGPT's answers.
OpenAI states advertisers only receive aggregate data such as how many people saw or clicked an ad, not users' conversations.
- Who
- OpenAI and ChatGPT users in India who received email notices about the change
- What
- OpenAI is introducing ads on ChatGPT's Free and 'Go' plans and updating its privacy policy to explain how the ads operate and can be managed
- When
- No specific date was given in the article; users were informed by email as the rollout expands to India
- Where
- India, with the launch also officially covering the United Kingdom, Mexico, Brazil, Japan, and South Korea; tests are underway in New Zealand, Australia, and Canada
- Why
- OpenAI is expanding the ad-supported rollout to more markets as part of its plan to display sponsored ads in ChatGPT
- Company
- OpenAI
- Product
- ChatGPT
- Plans with ads
- Free, Go
- Ad-free plans
- Plus, Pro, Enterprise, Business, Education
- Go plan price
- 399 rupees per month
- Plus plan price
- 1,999 rupees per month
- Ad labeling
- All ads labeled 'sponsored', visually separated from organic responses
- Official launch markets
- UK, Mexico, Brazil, Japan, South Korea