Archive · 29 Jul 2026
Binance bStocks Hits $500M AUM in Seven Weeks
Binance, a big company that deals with digital money, has a new product called bStocks.
This product lets people buy and sell parts of companies, like Apple and Amazon, using digital tokens.
Just seven weeks after it started, bStocks has over $500 million worth of investments.
This shows that many people, especially young ones, are interested in this new way of investing.
They can trade these tokens anytime, even when regular stock markets are closed.
Binance is adding more companies to their list, making it easier for people to invest in different types of businesses.
However, some people might prefer the traditional way of investing because it feels more stable and secure.
Binance's bStocks reaches $500 million in assets under management seven weeks after launch.
The product has expanded from five to over 46 listings, offering 24/7 access to tokenized securities.
41.5% of bStocks users began their traditional finance journey through tokenized securities on Binance.
Gen Z accounts for 44% of bStocks trading activity, making it the largest participating age group.
bStocks account for 58% of equity-linked trading volume on Binance outside U.S. market hours.
- Who
- Binance and its users, particularly Gen Z investors
- What
- Binance bStocks surpasses $500 million in AUM
- When
- Seven weeks after launch on June 11, 2026
- Where
- Globally, with a significant focus on the UAE
- Why
- To provide 24/7 access to tokenized securities and attract a new generation of investors
Pro-Tokenized Stocks
Traditional Finance Advocates
Accessibility and Innovation
Pro-Tokenized Stocks
Tokenized stocks offer 24/7 access and integration with digital assets, making traditional finance more accessible and intuitive.
Traditional Finance Advocates
Traditional finance provides stability and regulatory oversight, which are crucial for investor protection.
Investor Demographics
Pro-Tokenized Stocks
Tokenized stocks attract a new generation of investors, particularly Gen Z, who prefer digital and borderless investment options.
Traditional Finance Advocates
Traditional finance caters to a broader demographic, including older investors who may be more comfortable with established systems.
- Assets Under Management (AUM)
- $500 million
- Launch Date
- June 11, 2026
- Number of Listings
- 46+
- Percentage of Crypto-Native Users
- 41.5%
- Gen Z Trading Activity
- 44%
- Equity-Linked Trading Volume Outside U.S. Hours
- 58%
- Weekend Trading Volume
- $2 billion
- Percentage of bStocks Holders Trading Other Assets
- 58.5%