Archive · 30 Jan 2026
Ayushmann Khurrana Joins Red Chief as Brand Ambassador
Red Chief, a popular Indian footwear brand, has chosen Ayushmann Khurrana, a famous Bollywood actor, to be their new brand ambassador.
This means Ayushmann will represent Red Chief in their advertisements and campaigns.
The brand wants to connect with young, style-conscious people across India.
They plan to show off their new collections of formal shoes, casual shoes, sports shoes, and sneakers through Ayushmann.
Both the brand and Ayushmann are excited about this partnership.
They will work together to inspire people to feel confident and comfortable in their shoes.
You might see Ayushmann in Red Chief ads soon on TV, the internet, and in magazines.
Red Chief, an Indian footwear brand, appoints Ayushmann Khurrana as its new brand ambassador.
The partnership aims to strengthen brand affinity and youth appeal across India.
Red Chief focuses on promoting its formal leather, casual leather, sports shoes, and sneakers ranges.
Ayushmann Khurrana is chosen for his authenticity, youth appeal, and pan-India popularity.
An integrated 360-degree campaign featuring Ayushmann's first ad is scheduled to launch soon.
- Who
- Ayushmann Khurrana and Red Chief footwear brand
- What
- Ayushmann Khurrana appointed as brand ambassador for Red Chief
- When
- Announced on January 30
- Where
- New Delhi, India
- Why
- To strengthen brand affinity, youth connect, and promote new footwear ranges
- Brand
- Red Chief
- New Ambassador
- Ayushmann Khurrana
- Company
- Leayan Global Pvt. Ltd
- Product Focus
- Formal leather, casual leather, sports shoes, sneakers
- Campaign Scope
- 360-degree (digital, TV, print, outdoor)