2 weeks ago
Vijay Kedia sticks with Repro India, Mahindra Holidays after steep drops
Vijay Kedia is a famous Indian investor who likes to pick small companies and hold onto them for a very long time.
He calls his method SMILE, which means he wants small companies with big dreams and huge market potential.
Right now two of his stocks are not doing well, and their prices have fallen a lot from their highest points ever.
One company, Repro India, prints books.
It reported its biggest profit ever, but that money mostly came from selling land, not from printing books.
The other company, Mahindra Holidays, sells holiday memberships that last 25 years.
It reported a loss even though it earned record revenue, because it is building many new resorts and those costs are very high.
The loss does not mean the business is failing; it means the company is spending a lot on new buildings.
Kedia did not sell either stock, so he still believes in them for the long run.
Other investors are split, with foreigners selling and many regular people buying.
The article says both stocks hide the real story below their headlines, and we will learn more in the next few quarters.
Vijay Kedia's June 2026 exchange filings show he made no changes to his positions in Repro India and Mahindra Holidays.
Repro India trades about 68% below its all-time high and Mahindra Holidays about 55% below its own record high.
Repro India's Rs 129 cr June quarter net profit was driven by an exceptional Rs 167 cr gain from selling land at Mahape, masking a thin 2.9% operating margin.
Mahindra Holidays posted a net loss of Rs 8.55 cr in the June 2026 quarter despite record revenue of Rs 733 cr, weighed down by depreciation and interest costs.
Kedia's SMILE strategy favors small companies with large market potential held for long periods, and he has not trimmed his 1% Mahindra Holidays stake.
Foreign investors reduced holdings in both stocks, while retail shareholders in Mahindra Holidays climbed from about 70,600 to 96,220.
- Who
- Investor Vijay Kedia and the companies Repro India and Mahindra Holidays and Resorts India.
- What
- Kedia continues to hold his long-term positions in Repro India and Mahindra Holidays despite the stocks being 68% and 55% below their record highs respectively.
- Where
- India; Repro India is a book printer based in Mumbai and sold land at Mahape.
- When
- Reference points include June 2026 exchange filings, the June quarter results reported on 4th August 2026, and stock prices as of 13th August 2026.
- Why
- Kedia's SMILE strategy is built on holding small companies with large market potential for long periods and waiting through drawdowns for patience to pay off.
Key facts
- Repro India market cap
- Rs 452 crore
- Kedia stake in Repro India
- Roughly 6.3% (906,491 shares), down from 7.1% in March 2023
- Repro India drawdown
- About 68% below all-time high of Rs 994; Rs 315 on 13th August 2026
- Repro India June 2026 quarter
- Net profit Rs 129 cr including exceptional land sale gain of about Rs 167 cr; operating margin 2.9%
- Mahindra Holidays market cap
- Rs 4,565 crore
- Kedia stake in Mahindra Holidays
- Steady 1% since June 2021, worth about Rs 46 cr
- Mahindra Holidays June 2026 quarter
- Net loss of Rs 8.55 cr on record revenue of Rs 733 cr; trading at 97x PE
- Mahindra Holidays FY26 cash flow
- Rs 531 cr from operations and positive free cash flow of Rs 139 cr







