Archive · 24 Jul 2026
Hype Luxury Appoints Jon Colbeth as North America Advisor
Hype Luxury, a company that offers ultra-luxury travel services like private jets and superyachts, has hired Jon Colbeth as its advisor for North America.
Jon has a lot of experience in luxury brands, having worked for BMW and Rolls-Royce.
Hype Luxury is based in Bangalore, India, and believes that their platform can set global standards for luxury services.
They focus on building long-term relationships with their clients rather than using traditional marketing methods.
Jon's appointment is seen as a big step for Hype Luxury as they expand into the U.S. market.
Hype Luxury appoints Jon Colbeth as Strategic Advisor for North America.
Colbeth has extensive experience in luxury brands, including BMW and Rolls-Royce.
Hype Luxury is headquartered in Bangalore and offers ultra-luxury mobility services.
The company focuses on building long-term client relationships through discretion and reputation.
Colbeth's appointment signals Hype Luxury's ambition to expand and set global standards in the luxury market.
- Who
- Jon Colbeth, former President of Rolls-Royce Motor Cars Americas
- What
- Appointment as Strategic Advisor for North America at Hype Luxury
- When
- July 24
- Where
- Bangalore, India
- Why
- To enhance Hype Luxury's growth and reputation in the U.S. market
Hype Luxury's Global Perspective
Traditional Luxury Industry Standards
Platform Engineering
Hype Luxury's Global Perspective
Hype Luxury believes a platform engineered in India can set global standards for ultra-luxury services.
Traditional Luxury Industry Standards
Traditional luxury houses often rely on established European or American standards and heritage.
Client Engagement
Hype Luxury's Global Perspective
Hype Luxury focuses on building long-term relationships through discretion and reputation.
Traditional Luxury Industry Standards
Traditional luxury brands may use price lists, algorithmic upsells, and performance marketing.
- Company
- Hype Luxury
- New Advisor
- Jon Colbeth
- Role
- Strategic Advisor for North America
- Headquarters
- Bangalore, India
- Services
- Private jet charter, superyacht charter, elite ground transportation
- Founder & CEO
- Raghav Belavadi
- Previous Experience of Advisor
- President of Rolls-Royce Motor Cars Americas, Founder of Luxe 1010