Archive · 12 Aug 2025
IGP Sees Record Raksha Bandhan Sales, 3x Order Growth
IGP, an online gifting platform, had a huge success during Raksha Bandhan.
They sent over 1.6 million rakhis all over the world, which is like a really, really long line!
They saw triple the orders compared to last year, with more people buying special gifts.
Most orders came from big cities in India and countries like the US and UK.
They also delivered tons of sweets and dry fruits.
More women than men did the shopping, and many customers bought from them again.
This year, people especially liked getting personalized gifts.
IGP shipped over 1.6 million rakhis to 104 countries during Raksha Bandhan 2025.
The platform saw 3x growth in overall orders, with notable increases in personalized hampers and return gifts.
Delhi NCR, Mumbai, and Bangalore had the most orders among metro cities.
The United States, Canada, Australia, the United Kingdom, and the United Arab Emirates accounted for the most international orders.
IGP also delivered 50 tonnes of Indian sweets and 30 tonnes of dry fruits.
- Who
- IGP, a multi-category gifting platform, and its customers.
- What
- IGP, a gifting platform, reported record sales during Raksha Bandhan 2025.
- When
- Raksha Bandhan 2025
- Where
- 104 countries worldwide, with a large number of orders coming from India and the United States.
- Why
- Driven by their 'Rakhi Wali Feeling' campaign and increased demand for personalized gifts.
- Rakhis Shipped
- Over 1.6 million
- Countries Reached
- 104
- Growth in Orders
- 3x
- Top Sweet
- Kaju Katli
- Repeat Buyers
- 75% of customers