Casinos Reinvent Real-World Experiences to Attract Gen Z Gamblers

Many young adults like betting, but they often do it on their phones instead of visiting casinos.

Casinos are trying to change that by becoming places for more than gambling.

They are adding restaurants, concerts, parks, sports areas, bowling and spas.

Some are also making their buildings brighter and smoke-free.

The goal is to give people reasons to visit even if they do not plan to gamble.

Casino executives say younger customers want social activities and community experiences.

Some analysts say these attractions may simply encourage visitors to spend more money.

Gen Z visitors interviewed for the report said gambling is often less interesting than other entertainment.

Casinos are therefore making the gaming floor a smaller part of the overall experience.