Accenture CEO on AI: 'Reinvent or Lose'

Julie Sweet, the head of Accenture, says businesses need to completely change how they work with AI.

It's not enough to just add AI to existing processes; companies must reinvent themselves.

Sweet believes that using AI in this way can greatly speed up the time it takes to bring new ideas to market, as shown by Accenture's own experience.

She advises company leaders to prioritize projects that directly improve the company's financial performance.

Companies that don't embrace deep changes won't gain the benefits.