Archive · 2 Jun 2025
India's Smartphone Market: 5G Demand Rises Amidst Overall Dip
Imagine smartphones like toys that people buy and use.
In India, people bought fewer of these toys overall in the first few months of 2025.
But, lots of people wanted the newest kind of smartphone, called 5G, which is like a super-fast toy.
Some brands like vivo and Samsung are doing very well.
Some are doing less well, like Xiaomi, whose sales dropped a lot.
People are also starting to use AI, which is like a smart brain, on their phones, and the industry hopes this will help sales.
India's smartphone market decreased by 7% in Q1 2025.
5G smartphones accounted for 86% of total sales.
vivo led the market with a 20% share.
Motorola saw a 53% year-over-year rise.
Apple's shipments grew by 25% in the premium segment.
- Who
- vivo, Samsung, Xiaomi, OPPO, realme, Motorola, and Apple are key players.
- What
- Smartphone market dipped 7% in Q1 2025, while 5G demand surged.
- When
- Q1 2025
- Where
- India
- Why
- Consumer preferences shifted, and competition increased.
- Market Decline
- 7%
- 5G Smartphone Share
- 86%
- vivo Market Share
- 20%
- Motorola YoY Rise
- 53%
- Apple Shipment Increase
- 25%
- MediaTek Chipset Share
- 46%