Archive · 5 Sep 2025
BCCI Increases Sponsorship Rates for Indian Cricket
The BCCI, which manages Indian cricket, is raising the price for companies to sponsor the team's jersey.
This is happening because Dream11, the previous sponsor, had to end their deal because of a new government rule.
The new prices will be ₹3.5 crore for matches between two teams and ₹1.5 crore for tournaments.
The BCCI hopes to make over ₹400 crore with this change and has set a deadline of September 16 for companies to bid.
Companies that offer real-money games or cryptocurrencies cannot bid because of the government's new rules.
BCCI increased sponsorship rates for the Indian cricket team.
New base price for bilateral matches is ₹3.5 crore.
New base price for multilateral matches is ₹1.5 crore.
The bidding deadline for new sponsors is September 16.
BCCI could potentially earn over ₹400 crore with the new sponsorship deal.
- Who
- BCCI
- What
- Increased sponsorship rates for Indian cricket team.
- When
- Effective after Asia Cup, bidding deadline is September 16.
- Where
- N/A
- Why
- Due to Dream11's exit and aiming for higher revenue.
- New Base Price (Bilateral)
- ₹3.5 crore
- New Base Price (Multilateral)
- ₹1.5 crore
- Bidding Deadline
- September 16
- Potential Revenue
- Over ₹400 crore
Sources
Indian Cricket Team Jerseys At Record-Low Prices! Adidas Announces Massive 80% Discount On Jerseys
How BCCI’s coffers are set to swell after Dream11’s exit from Indian cricket sponsorship
BCCI Inflates Base Sponsorship Price For Lead Sponsorship Rights Of Team India After Extending Invite: Report
BCCI hikes jersey sponsorship rates for Team India, sets new reserve price for bilateral & ICC matches
BCCI raises Indian team's jersey sponsorship rates
BCCI hikes team India jersey sponsorship rates
