Archive · 2 Jun 2025
Marriott Debuts New 'Series' Brand in India, Eyes Expansion
Marriott, a big hotel company, is starting a new brand called 'Series by Marriott'.
They're launching it in India first because they see a lot of growth there.
They're also teaming up with The Fern Hotels & Resorts.
India's hotel business is expected to grow a lot in the coming years, thanks to more people traveling.
Marriott currently has many hotels in India and plans to add even more.
This partnership will help them reach more customers and grow their business.
Marriott International launched its new brand, 'Series by Marriott,' in India.
The launch is part of Marriott's long-term growth strategy in India.
Marriott is partnering with Concept Hospitality, owner of The Fern Hotels & Resorts.
India's hotel industry is projected to reach $13 billion by next fiscal year.
Marriott aims to increase its footprint in India to 50,000 rooms in five years.
- Who
- Marriott International
- What
- Launched 'Series by Marriott' and partnered with Concept Hospitality
- When
- Recent
- Where
- India
- Why
- To tap into the growing Indian hotel market.
- New Brand Name
- Series by Marriott
- Launch Location
- India
- Partner
- Concept Hospitality
- Partnership with
- The Fern Hotels & Resorts
- Indian Hotel Industry Projection
- $13 billion (next fiscal year)
- Marriott's Current Rooms in India
- 30,000+
- Target Rooms in 5 Years
- 50,000