FICCI, Mercedes-Benz Launch Innovation Challenge

FICCI and Mercedes-Benz India have started a special program called the 'Bharat Innovation & Business Ideas Challenge Programme'.

This program is for young innovators and startups in India.

It focuses on important areas like making things (manufacturing), being kind to the environment (sustainability), reducing pollution (decarbonisation), electric cars (electric mobility), and education.

The best ideas can win up to Rs 30 lakh and get help from experts.

Important people like Sanjiv Singh from DPIIT and Santosh Iyer from Mercedes-Benz India talked about how this program will help India grow and become more innovative.

They said that big companies and small startups working together can make great things happen.