Archive · 13 Jun 2025
Bengaluru Metro Turns to Advertising to Boost Revenue Amid Declining Ridership
The Bengaluru Metro is putting ads on its trains because fewer people are riding the metro now that ticket prices have gone up.
The metro company needs more money, so it's letting companies put ads on the trains inside and out.
They've already signed deals worth a lot of money to do this.
Passengers are unhappy, and some think lowering ticket prices could bring back riders and increase income.
BMRCL is adding advertisements to Metro trains to increase revenue.
Passenger numbers have declined following ticket price increases.
Advertisements are planned for all 57 trains, with 33 on the Purple Line and 24 on the Green Line.
Contracts worth Rs 25 crore have been awarded for advertising rights.
Passengers are expressing anger over the introduction of ads.
- Who
- BMRCL and metro passengers.
- What
- Advertisements are being installed on Bengaluru Metro trains.
- When
- Information was published on June 12, 2025.
- Where
- Bengaluru, India.
- Why
- To generate revenue and offset losses from decreased ridership.
Passenger Concerns
BMRCL's Rationale
Public Opinion
Passenger Concerns
Passengers are expressing anger over the ads.
BMRCL's Rationale
BMRCL needs to generate more income.
- Organization
- BMRCL
- Location
- Bengaluru, India
- Issue
- Advertisements on Metro Trains
- Revenue
- Rs 25 crore contract
- Advertising Rights
- Mudra Ventures (Purple Line), Lokesh Outdoor (Green Line)
- Reason for ads
- Decrease in passengers
