Archive · 14 Jan 2026
FirstCry Shares Hit 52-Week Low
FirstCry, a company that sells baby products, has seen its shares drop to the lowest price in a year.
The shares went down almost 30% in the last six months.
Experts say the company has good brand recognition but is not making consistent profits.
They suggest that investors should wait for the stock to show signs of improvement before buying.
The stock is currently trading below its average prices and is considered oversold.
The company's financial reports show that it is not making a profit overall, and its shares are quite volatile.
FirstCry's parent company, Brainbees Solutions, hit a 52-week low of Rs 257.40 on NSE.
Shares closed at Rs 270.15, down 29.90% over the last six months.
Analysts cite high operating costs and marketing spends as reasons for the stock's decline.
The stock is trading below all key moving averages and is considered oversold.
Next support levels are seen at Rs 233-240, with resistance at Rs 270-277.
- Who
- Brainbees Solutions Ltd (parent company of FirstCry)
- What
- Shares hit 52-week low, down nearly 30% in six months
- When
- Wednesday's intraday trade
- Where
- National Stock Exchange (NSE) and Bombay Stock Exchange (BSE)
- Why
- High operating costs, marketing spends, and pressure on margins
- Current Share Price
- Rs 270.15
- 52-Week Low
- Rs 257.40
- Six-Month Decline
- 29.90%
- Next Support Level
- Rs 233-240
- Resistance Level
- Rs 270-277
- P/E Ratio (Standalone)
- 167.70
- P/E Ratio (Consolidated)
- -38.13
- Price-to-Book Value
- 2.40
- Earnings Per Share (Standalone)
- Rs 1.61
- Earnings Per Share (Consolidated)
- Rs -7.08
- Return on Equity
- 1.42%
- 14-Day RSI
- 35.90
- One-Year Beta
- 1.79