Archive · 5 Nov 2025
India Leads APAC in AI Bot Activity Amidst Global Spike in Automated Traffic
Imagine tiny computer programs, called bots, that are now supercharged with Artificial Intelligence (AI).
These AI bots are like automated workers that can do many things online very quickly.
A new report shows that India is seeing the most activity from these AI bots compared to other countries in the Asia-Pacific region.
All around the world, the number of automated actions by these bots has gone up by three times in the last year.
These bots are often used to copy content from websites, which can hurt businesses that rely on ads for money.
They can also be used for bad things like tricking people into giving away private information or creating fake pictures and documents.
While the commerce industry sees the most bot requests, the news and publishing industries are getting hit hard by content copying.
In healthcare, many bots are just looking for information to train AI.
Basically, AI is making it easier for bots to do both helpful and harmful things online.
India leads the Asia-Pacific region in AI bot activity, with 3.2 billion triggers reported.
Global automated traffic driven by AI bots has increased by 300% over the past year.
Content scraping is a primary driver of this spike, undermining web business models and ad revenues.
AI-enabled tools are making it easier to launch impersonation attacks, phishing, and identity fraud.
The commerce industry has the highest AI bot activity, while publishing is most impacted in digital media, and healthcare sees significant scraping for training.
- Who
- Akamai Technologies (cybersecurity and cloud computing company)
- What
- Report on AI bot activity showing India leads the Asia-Pacific region, with a significant global increase in automated traffic driven by AI bots.
- When
- The report was released on Wednesday, November 5th. The global traffic increase is over the past year, and a two-month observation period was used for commerce industry data.
- Where
- Asia-Pacific region, specifically India, Japan, and China, with global implications.
- Why
- AI-powered bots are increasingly used for various activities including content scraping, impersonation attacks, social engineering, phishing, identity fraud, ad fraud, and return fraud, leading to distorted digital operations, analytics, and financial losses.
Concerns Regarding AI Bot Activity
No specific opposing viewpoint presented in the article.
Impact on Digital Operations and Analytics
Concerns Regarding AI Bot Activity
AI-powered bots are causing an alarming spike in automated traffic, distorting digital operations, analytics, and corrupting publisher analytics and ad revenue by extracting value without contribution.
No specific opposing viewpoint presented in the article.
No opposing viewpoint provided.
Rise of Malicious AI Tools
Concerns Regarding AI Bot Activity
The growth of AI-enabled tools facilitates impersonation attacks, social engineering, phishing, and identity fraud through AI-generated fake documents and images. Malicious bots like FraudGPT and WormGPT are increasing costs and degrading site performance.
No specific opposing viewpoint presented in the article.
No opposing viewpoint provided.
Content Scraping Impact
Concerns Regarding AI Bot Activity
Content scraping by AI bots undermines traditional web-based business models, publisher analytics, and ad revenue, particularly impacting the publishing sector.
No specific opposing viewpoint presented in the article.
No opposing viewpoint provided.
- Leading Region in AI Bot Activity
- India
- Global Increase in Automated Traffic
- 300% over the past year
- AI Bot Triggers in India
- 3.2 billion
- Top APAC Countries Targeted by AI Bots
- India, Japan, and China
- Primary Cause of Traffic Spike
- Content scraping
- Industries Most Affected
- Commerce (highest activity), Publishing (largest impact in digital media), Healthcare (90%+ triggers from scraping)
- Malicious Bots Mentioned
- FraudGPT, WormGPT, ad fraud bots, return fraud bots
Sources
At 92%, India's AI Adoption Rate Highest In Asia-Pacific: Report
At 92 per cent, India's AI adoption rate highest in the Asia-Pacific region | Key figures
The world’s biggest AI experiment is happening in India: Will we make the most of it?