Archive · 2 Sep 2025
The Body Shop Reopens Noida Store, Blends Beauty and Actionism
The Body Shop, a beauty brand, reopened a store in Noida, India, with a new focus on combining beauty with taking action.
They designed the store to be fun and interactive, with chances to try out products.
They also launched a special, fruity bath and body collection.
To celebrate, they partnered with an ice cream company to give out passionfruit-flavored treats.
The store also features murals inspired by the local culture, showing the brand's commitment to the community.
A company executive said that the new store design is popular with customers, offering an enjoyable experience.
The Body Shop relaunched its store at DLF Mall of India, Noida.
The new store design connects beauty with actionism and customer engagement.
The store features the new Passionfruit Bath & Body range.
The Body Shop collaborated with Minus 30 ice cream for a special launch.
The store includes murals inspired by local culture.
- Who
- The Body Shop
- What
- Reopened its store with a new concept
- When
- September 2
- Where
- DLF Mall of India, Noida
- Why
- To connect beauty with actionism and offer new customer experiences.
- Brand
- The Body Shop
- Store Location
- DLF Mall of India, Noida
- New Concept
- Beauty and actionism
- Featured Collection
- Passionfruit Bath & Body range
- Partnership
- Minus 30 (ice cream brand)
- CEO Quote
- Rahul Shanker, Group CEO, Quest Retail