Archive · 28 Sep 2026
Sony Launches True RGB BRAVIA 7II TVs Across India
Sony has announced a new group of televisions called BRAVIA 7II in India.
These TVs use separate red, green and blue lights to make colours look more realistic.
Sony says this technology can also make dark areas darker and bright areas brighter.
The televisions include tools to make movies, sports and games look smoother.
They support very fast 4K gaming and special features for PlayStation 5.
They also include Dolby Vision and Dolby Atmos for cinematic picture and sound.
The TVs use Google TV to help people find shows, movies and apps.
They will come in several sizes, including a very large 98-inch version planned for June.
The article says sales will begin in India on May 28, 2026.
Sony India announced the BRAVIA 7II television series with True RGB technology and RGB Backlight Master Drive Pro.
The TVs use independently controlled red, green and blue LEDs to improve colour precision, contrast, brightness and black levels.
The series will be offered in 55-, 65-, 75- and 85-inch models, with a 98-inch model expected in June.
Gaming features include 4K 120Hz support, HDMI 2.1, Variable Refresh Rate, Auto Low Latency Mode and PlayStation 5 optimizations.
The BRAVIA 7II is listed for availability in India from May 28, 2026, while pre-booking for select models starts with the announcement.
- Who
- Sony India announced the BRAVIA 7II television series.
- What
- The company introduced TVs featuring True RGB technology powered by RGB Backlight Master Drive Pro.
- When
- The announcement is dated September 28; the article lists availability from May 28, 2026, and says a 98-inch model is expected in June.
- Where
- The televisions are being introduced across India.
- Why
- Sony says the technology is designed to provide more accurate colours, deeper contrast, improved brightness and a more immersive home-entertainment experience.
- Display technology
- True RGB with independently controlled red, green and blue LEDs
- Processor
- Cognitive Processor XR
- Screen sizes
- 55, 65, 75 and 85 inches; a 98-inch model is expected in June
- Gaming support
- 4K at 120fps via HDMI 2.1, VRR and ALLM
- Smart TV platform
- Google TV with access to more than 400,000 movies and TV shows
- Audio features
- Dolby Atmos, DTS:X, Acoustic Multi-Audio+ on 65-inch and larger models, and Voice Zoom 3
- Availability
- Listed for sale in India from May 28, 2026, through Sony stores, ShopatSC.com, electronics retailers and major e-commerce platforms