Archive · 17 Dec 2025
Saregama Invests ₹325 Crore in Bhansali Productions
Saregama, a music and entertainment company, is investing ₹325 crore in Bhansali Productions, a film production company known for movies like Gangubai Kathiawadi and Padmaavat.
This partnership will help Bhansali Productions make more movies and shows while keeping the rights to their films.
Saregama will get all the music from Bhansali's future films, which helps them secure a steady supply of new music.
The investment is expected to be profitable for Saregama by FY27.
Both companies will work together to make better content, with Bhansali keeping control over the creative side and Saregama providing financial support.
Bhansali Productions plans to produce over 10 films in the next three years, including movies starring Ranbir Kapoor, Alia Bhatt, and Vicky Kaushal.
Saregama India Ltd is investing ₹325 crore in Bhansali Productions Pvt. Ltd through compulsory convertible preference shares (CCPS).
The investment will give Saregama a stake ranging from 28% to 49.9% by 2028, with an option to increase to 51% by 2030.
Bhansali Productions will exclusively sell the music rights of all its future films to Saregama under a pre-agreed pricing formula.
Saregama will acquire ownership of all music created and produced by Bhansali Productions, strengthening its music licensing portfolio.
Bhansali Productions will retain intellectual property and creative control over its films, while Saregama provides governance oversight and financial discipline.
- Who
- Saregama India Ltd and Bhansali Productions Pvt. Ltd
- What
- Strategic investment and partnership for content expansion and music rights
- When
- Announced on Tuesday, investment by February 14, 2026
- Where
- India
- Why
- To enhance content output, secure music rights, and drive long-term shareholder value
- Investor
- Saregama India Ltd
- Recipient
- Bhansali Productions Pvt. Ltd
- Investment Amount
- ₹325 crore
- Investment Type
- Compulsory Convertible Preference Shares (CCPS)
- Expected Stake Range
- 28% to 49.9% (2028), option to increase to 51% (2030)
- Music Rights
- Exclusive sale of future film music to Saregama
- Bhansali Productions Revenue (FY25)
- ₹304 crore
- Bhansali Productions Revenue (FY24)
- ₹5.5 crore
- Future Film Plans
- Over 10 films in the next three years
- Expected EPS Impact for Saregama
- Accretive by FY27
Sources
Saregama invests in filmmaker Sanjay Leela Bhansali’s company as M&E industry sees growing consolidation
From Heeramandi to Deal Street: Saregama to invest Rs 325 crore in Sanjay Leela Bhansali’s firm
Saregama to invest ₹325 crore in Sanjay Leela Bhansali’s studio
Saregama India partners up with Sanjay Leela Bhansali’s studio to secure exclusive film music rights
Saregama picks minority stake in Sanjay Leela Bhansali production house film deal
Saregama expects investment in Bhansali Productions to reduce cost of content, help improve margins
