Archive · 23 Jul 2026
Rapido's Ownly Expands to Five Cities
Rapido's food delivery platform, Ownly, is expanding to five new cities: Delhi NCR, Mumbai, Hyderabad, Pune, and Chennai.
This follows a successful pilot in Bengaluru, where Ownly operates with a zero-commission model.
Initially, restaurants were to bear delivery costs, but this model evolved to charge customers directly.
Despite challenges, Ownly is handling over 10,000 orders a day in Bengaluru and has 25,000 restaurants on its platform.
The expansion comes after Rapido secured $240 million in funding and is preparing for an IPO.
Ownly, Rapido's food delivery platform, is expanding to Delhi NCR, Mumbai, Hyderabad, Pune, and Chennai.
The expansion follows a successful pilot in Bengaluru, where Ownly operates with a zero-commission model.
Initially, restaurants were to bear delivery costs, but the model evolved to charge customers directly.
Ownly is handling over 10,000 orders a day in Bengaluru and has 25,000 restaurants on its platform.
The expansion comes after Rapido secured $240 million in funding and is preparing for an IPO.
- Who
- Rapido, Ownly, National Restaurant Association of India (NRAI)
- What
- Expansion of Ownly's food delivery platform to five new cities
- When
- Expansion expected in 2-3 weeks
- Where
- Delhi NCR, Mumbai, Hyderabad, Pune, Chennai
- Why
- To expand beyond Bengaluru after a successful pilot and secure further market share
Rapido's Zero-Commission Model
Restaurant and Customer Perspectives
Business Model
Rapido's Zero-Commission Model
Rapido's zero-commission model aims to reduce costs for restaurants and customers by charging a fixed subscription fee instead of per-order commissions.
Restaurant and Customer Perspectives
Restaurants initially resisted absorbing delivery costs, leading to a shift in the business model to charge customers directly.
Pricing Strategy
Rapido's Zero-Commission Model
Ownly initially promised no discounts and no inflated menu pricing, but has since introduced a 25% discount to attract users.
Restaurant and Customer Perspectives
Customers benefit from discounts, but restaurants may feel pressured to lower prices to remain competitive.
- Launch Date
- Mid-August 2025
- Initial Cities
- Bengaluru
- Expansion Cities
- Delhi NCR, Mumbai, Hyderabad, Pune, Chennai
- Current Orders per Day
- Over 10,000
- Restaurants on Platform
- 25,000
- Funding Round
- $240 million
- Company Valuation
- $3 billion
- Net Loss FY25
- ₹258 crore
- Revenue FY25
- Over ₹1,000 crore