Archive · 3 Oct 2025
Signify Launches Festive 'Light Up Every Day' Campaign
Signify, a lighting company, has started a new campaign called 'Light Up Every Day' featuring actress Sanya Malhotra.
This campaign is aimed at younger people and focuses on how lighting can be a part of how people express themselves and set their mood.
The campaign shows a young couple enjoying music and lighting to celebrate everyday moments.
The company wants to show that lights can make any space joyful and memorable.
The new campaign is available on several social media platforms like YouTube and Instagram.
You can also experience the products at over 300 Philips Smart Light Hubs.
Signify launched a new festive campaign called 'Light Up Every Day'.
The campaign features Sanya Malhotra and targets younger audiences.
It highlights the Philips Smart and Deco lighting range.
The campaign emphasizes how lighting enhances moods and creates memories.
Customers can experience the range at over 300 Philips Smart Light Hubs in India.
- Who
- Signify
- What
- Launched a festive campaign called 'Light Up Every Day'.
- When
- During the festive season
- Where
- India
- Why
- To connect with younger audiences and highlight their Philips Smart and Deco lighting range.
- Company
- Signify (Euronext: LIGHT)
- Campaign Title
- Light Up Every Day
- Brand Ambassador
- Sanya Malhotra
- Focus
- Philips Smart and Deco lighting range
- Availability
- 300+ Philips Smart Light Hubs across India