Archive · 30 May 2025
Amazon Launches New Team Led by Xbox Co-Founder
Amazon has started a new team called ZeroOne to invent new products for people to buy.
J Allard, who helped create the Xbox, is in charge of this team.
ZeroOne will be working on all aspects of the products, like the parts you can touch and the software that runs them, from the very beginning until they are ready to sell.
The team is spread across different cities.
It seems that the team could be making smart home devices in the future.
Amazon created the ZeroOne team focused on developing new consumer products.
J Allard, Xbox co-founder, leads the ZeroOne team.
The ZeroOne team will work on both hardware and software from concept to launch.
The team is located in Seattle, San Francisco, and Sunnyvale, California.
Job listings suggest a new smart home device could be in development.
- Who
- J Allard, former Microsoft executive, the ZeroOne team.
- What
- Amazon's new ZeroOne team will create breakthrough products.
- When
- J Allard joined in September 2024.
- Where
- Seattle, San Francisco, and Sunnyvale, California.
- Why
- To develop new consumer products.
- New Team Name
- ZeroOne
- Team Lead
- J Allard
- Allard's Previous Role
- Xbox Co-Founder
- Team Focus
- Hardware and Software
- Team Locations
- Seattle, San Francisco, Sunnyvale
- Joining Date
- September 2024
