Archive · 11 Aug 2026
Ather Konarc Scooter Launch August 29: Five Things to Know
A company called Ather Energy makes electric scooters.
They are going to launch a new scooter called the Konarc.
It will come out on August 29, 2026.
This is the first family scooter Ather has made for many people.
The Konarc will be built on a brand-new foundation called the EL01 platform.
It is expected to cost less than Ather's other scooter, the Rizta.
That means more people can afford it.
Other companies like TVS, Bajaj and Hero Vida also sell scooters in this price range.
Ather hopes people will pick the Konarc because of its good software and quality build.
Indian buyers who thought the Rizta was too expensive may like this new scooter.
Ather Energy will launch the Konarc, its first mass-market family electric scooter, on August 29, 2026.
The Konarc is the first production model built on Ather's new EL01 platform.
The scooter is expected to undercut the Rizta significantly in price.
It targets Indian buyers who want Ather's software and build quality but were priced out of the Rizta.
The Konarc will compete with offerings from TVS, Bajaj and Hero Vida in its price bracket.
- Who
- Ather Energy
- What
- Will launch the Konarc, its first mass-market family electric scooter and the first production model built on its new EL01 platform.
- When
- August 29, 2026
- Where
- India, targeting Indian buyers
- Why
- To offer buyers priced out of the Rizta an Ather scooter with the brand's software and build quality at a lower, more competitive price.
- Company
- Ather Energy
- Product
- Konarc (Ather Konarc)
- Launch date
- August 29, 2026
- Platform
- EL01 (first production model)
- Segment
- Mass-market family electric scooter
- Target market
- India
- Expected positioning
- Undercut the Rizta significantly in price
- Key competitors
- TVS, Bajaj, Hero Vida