Archive · 7 Aug 2025
Bajaj Auto's Export Recovery on Track, Plans for Electric Motorcycles
Bajaj Auto is seeing its exports bounce back after some struggles.
They're doing well in places like Latin America, but not so well in Nigeria.
The company is also dealing with a shortage of important magnets needed for their electric scooters and three-wheelers, but they are adapting.
Bajaj is planning to release electric motorcycles using their popular Pulsar and Boxer brands, plus an electric rickshaw called Riki.
Bajaj Auto's exports are recovering, with July volumes at 180,000 units.
The company aims to reach its pre-COVID export level of 200,000 units monthly.
LATAM markets show strong growth, while Nigeria remains a weak spot.
Production of Chetak electric scooters and GoGo three-wheelers are ongoing, despite the rare earth magnet crisis.
Bajaj is developing electric motorcycles under the Pulsar and Boxer brands, with plans to launch a new electric rickshaw.
- Who
- Rajiv Bajaj, Managing Director of Bajaj Auto.
- What
- Bajaj Auto's exports are recovering, and the company is developing electric motorcycles and electric rickshaws.
- When
- Exports are recovering in recent months, while specific timelines for new product launches were not detailed.
- Where
- Export recovery is most notable in LATAM, while Nigeria remains weak.
- Why
- To capitalize on export market recovery, expand the EV offerings, and strengthen market position.
- Company
- Bajaj Auto
- Executive
- Rajiv Bajaj (MD)
- Export Volume (July)
- 180,000 units
- Target Export Volume
- 200,000 units per month (pre-COVID peak)
- Electric Scooter
- Chetak
- Electric 3-wheeler
- GoGo
