Archive · 19 Sep 2026
MAC’s Nicola Formichetti Says Makeup Should Stay ‘Unserious’
Nicola Formichetti works with MAC on makeup looks.
He says makeup does not always need to be serious.
He thinks every person is different.
Because people are different, he does not use the same approach for everyone.
Kris Jenner and Chappell Roan express themselves in different ways.
Formichetti studies what makes each person special.
Then he uses makeup to show that quality.
He says the exciting part is turning individuality into an image.
Nicola Formichetti says makeup should be approached as “unserious.”
He focuses on understanding what makes each collaborator distinctive.
Formichetti says Kris Jenner and Chappell Roan require different creative approaches.
He considers their personalities, worlds and self-expression when developing images.
His goal is to highlight individuality through makeup.
- Who
- Nicola Formichetti, along with collaborators including Kris Jenner and Chappell Roan.
- What
- Formichetti explains his approach to creating individual makeup images for MAC collaborations.
- Why
- He wants to understand and express each collaborator’s individuality through makeup.
- Brand
- MAC
- Creative figure
- Nicola Formichetti
- Collaborators mentioned
- Kris Jenner and Chappell Roan
- Approach
- Treat makeup as “unserious” and creatively expressive.
- Creative focus
- Understanding each person’s personality, world and self-expression.
- Goal
- Bring out individuality through makeup and turn it into an image.