Archive · 31 Jul 2025
Colgate's Oral Health Movement: Insights and Actions for India
Colgate launched a program to check people's teeth health.
They found that many Indians have problems with their teeth, with an average score of 2.6 out of 5.0.
The program allowed people to check their teeth on their phones and get free checkups.
Over 4.5 million people used the program, and many went to see a dentist.
The program also showed that many people have cavities or gum problems.
The findings are helping to improve oral health across the country, and the program also hosted a summit to discuss how to improve oral health.
Colgate's Oral Health Movement revealed India's average oral health score is 2.6/5.0.
The movement enabled over 4.5 million Indians to screen their oral health via mobile phones.
Over 7 lakh individuals who were screened visited a dentist after the initial checkup.
41% of individuals face a high risk of cavities, while 44% face gum issues.
The Colgate Oral Health Movement also hosted a summit with key health officials.
- Who
- Colgate, in partnership with the Indian Dental Association (IDA).
- What
- The Colgate Oral Health Movement revealed insights on India's oral health.
- When
- Launched in November 2024.
- Where
- India
- Why
- To raise awareness and improve oral health in India.
Need for Improved Oral Care
Government's Role in Oral Health
Actionable Insights
Need for Improved Oral Care
The movement underscores the need for increased awareness and action regarding oral health in India.
Government's Role in Oral Health
N/A
- Average Oral Health Score
- 2.6 out of 5.0
- Screenings Conducted
- Over 4.5 million
- Dentist Visits After Screening
- Over 7 lakh
- High Risk of Cavities
- 41% of individuals
- High Risk of Gum Issues
- 44% of individuals