Archive · 17 Jan 2026
X Offers $1 Million for Top Article
X, the social media platform owned by Elon Musk, has announced a new way for creators to make money.
They are offering a $1 million prize for the best article in the next payout period.
This article must be at least 1,000 words long and must be seen by many people on the platform.
X is also changing how they pay creators, now basing payments on how many people see their posts.
They are also planning to add a new dashboard to help creators track their earnings.
Only people in the US who have a premium subscription can win the prize.
X wants to encourage creators to make longer, more impactful content.
The contest runs from 16 January, 2026 to 28 January, 2026, and the content must be original and follow X's policies.
X announces a $1 million prize for the top article in the next payout period.
The article must be at least 1,000 words long and judged based on Verified Home Timeline impressions.
X is updating its monetization model to base payouts on Verified Home Timeline impressions.
A more detailed earnings dashboard is coming soon to Creator Studio.
Only US users with a premium X subscription are eligible for the prize.
- Who
- Elon Musk's social media platform X (formerly Twitter) and its content creators
- What
- Announcement of a $1 million prize for the top article and updates to the monetization model
- When
- Contest period from 16 January, 2026 to 28 January, 2026
- Where
- On the X platform
- Why
- To empower creators to grow and earn more on the platform
- Prize Amount
- $1 million (₹9 crore 7 lakh)
- Eligibility Requirement
- Premium X subscriber
- Content Length
- At least 1,000 words
- Judging Criteria
- Verified Home Timeline impressions
- Eligible Users
- Only US users
- Content Restrictions
- No policy violations, hate, fraud, or manipulation
- Revenue Sharing
- Based on Verified Home Timeline impressions
- New Feature
- Detailed earnings dashboard coming soon
- Contest Duration
- 16 January, 2026 to 28 January, 2026
- Content Originality
- Must be original work, no plagiarism
- Submission Rules
- No revisions allowed after submission
Sources
A $1 million promise and new monetization model: Elon Musk's X updates creator payouts — Check details
X is offering $1mn prize for the top performing long-form article creator
Elon Musk’s X is offering ₹9 crore prize for best long-form article: Eligibility, rules and deadline