Archive · 10 Sep 2026
Apple Raises Older iPhone Prices After India iPhone 18 Launch
Apple launched new iPhone 18 Pro models and a foldable phone in India.
Instead of making older iPhones cheaper, Apple made several of them more expensive.
The 256GB iPhone 17 now costs ₹99,900.
The iPhone Air received the biggest increase, especially its 1TB version.
The iPhone 17e and iPhone 16 also became costlier.
The iPhone 18 Pro starts at ₹1,64,900, while the Pro Max starts at ₹1,79,900.
The new foldable iPhone Duo starts at ₹2,99,900.
Analysts connected the increases to more expensive memory, components, manufacturing and currency changes.
Apple has not given a specific reason for the iPhone 17 price change.
Apple raised prices for the iPhone 16, iPhone 17e, iPhone 17 and iPhone Air in India after launching newer models.
The 256GB iPhone 17 increased from ₹82,900 to ₹99,900, while the 512GB version rose to ₹1,24,900.
The iPhone Air saw the largest reported increase, with its 1TB model rising ₹65,000 to ₹2,24,900.
The iPhone 18 Pro starts at ₹1,64,900, the iPhone 18 Pro Max at ₹1,79,900 and the iPhone Duo at ₹2,99,900.
Reports linked the increases to memory costs, component expenses, domestic production costs and currency fluctuations, but Apple gave no specific explanation for the iPhone 17 revision.
- Who
- Apple and iPhone buyers in India.
- What
- Apple increased prices for several existing iPhone models after launching the iPhone 18 Pro, iPhone 18 Pro Max and iPhone Duo.
- When
- The revised prices were reported on September 10, 2026, after Apple’s Wednesday launch event.
- Where
- India.
- Why
- Analysts cited rising memory and storage costs, higher component and domestic production expenses, and rupee-dollar fluctuations; Apple has not specifically explained the iPhone 17 revision.
Analyst Explanations
Apple’s Public Position
What caused the price increases?
Analyst Explanations
Reports and Counterpoint Research analysts attributed the increases to higher memory costs, a weaker rupee, increased component expenses and domestic production costs. One analyst said India’s increases were steeper than the roughly 8–10% global trend.
Apple’s Public Position
Apple has not issued a specific explanation for the iPhone 17 price revision, so the reported causes have not been confirmed by Apple for that model.
iPhone Duo pricing and availability
Analyst Explanations
Counterpoint Research analyst Varun Mishra said the iPhone Duo’s pricing is relatively competitive compared with rival foldable phones, though production could limit availability.
Apple’s Public Position
The iPhone Duo enters India at a premium, starting at ₹2,99,900 and reaching ₹4,49,900 for the 2TB version.
- iPhone 17, 256GB
- ₹99,900, up from ₹82,900; increase of ₹17,000
- iPhone 17, 512GB
- ₹1,24,900, up from ₹1,02,900; increase of ₹22,000
- iPhone Air
- 256GB: ₹1,49,900; 512GB: ₹1,74,900; 1TB: ₹2,24,900
- Largest reported increase
- The 1TB iPhone Air rose ₹65,000, from ₹1,59,900 to ₹2,24,900
- iPhone 17e
- ₹79,900 for 256GB and ₹1,04,900 for 512GB
- iPhone 16
- Reportedly ₹89,900; sources differ on the storage variant and previous price
- New models
- The iPhone 18 Pro starts at ₹1,64,900, the Pro Max at ₹1,79,900 and the iPhone Duo at ₹2,99,900
Sources
iPhone 17, iPhone Air, iPhone 17e get costlier in India after Apple event: Check new prices
Apple hikes iPhone Prices in India: iPhone 16, 17e, 17 and Air Get Costlier
After iPhone 18 Launch, 17 Lineup And Air See Steep Price Hike. Check Revised Prices
iPhone 17 now costs ₹99,900 in India as Apple raises prices after iPhone 18 Pro launch
Apple Hikes Older iPhone Prices in India After iPhone 18 Pro Launch; New Prices
iPhone 17, iPhone 16, 17e Prices In India Increased After iPhone 18 Pro Max Launch. Check New Prices
