Archive · 19 Sep 2025
Bengal Durga Puja Sees Increased Corporate Spending
Durga Puja in Bengal is expected to be a big celebration this year!
Companies are spending more money on advertising and promotions.
This is because taxes have been lowered, making goods cheaper, which is encouraging people to buy more.
Companies like Century Ply, Emami, Eveready, and Dabur are taking part.
Businesses are hoping to sell a lot more during Puja.
This is a big boost for the economy and everyone is excited to celebrate.
Corporate sponsorship for Durga Puja celebrations is seeing record highs.
Companies are increasing their marketing budgets by 15-20% due to GST rate cuts.
The GST reform is timed to coincide with the Puja festivities.
Companies like Emami, Eveready, and Dabur are planning extensive promotions.
Blue Star expects a 25% sales growth during the Puja and Diwali seasons.
- Who
- Corporate sponsors and Puja committees
- What
- Increase in corporate spending and festive sales during Durga Puja.
- When
- Durga Puja 2025, from September 22nd.
- Where
- Bengal, particularly Kolkata
- Why
- Due to GST rate cuts and anticipated increased sales.
- Event
- Durga Puja
- Location
- Bengal
- Corporate Spending Increase
- 15-20%
- Reason for Increase
- GST Rate Cuts
- Companies Mentioned
- Century Ply, Emami, Eveready, Dabur, Blue Star
- Expected Sales Growth (Blue Star)
- 25%
- GST Rate Change
- Significant Drop starting Sept 22nd