Archive · 9 Jun 2025
Ranbir Kapoor's ARKS Brand Launches Debut Fragrance, ARKS Day
ARKS, the lifestyle brand by Ranbir Kapoor, has launched its first fragrance called ARKS Day.
The scent is designed to be gender-inclusive and aims to capture quiet confidence and understated elegance.
It combines fresh citrus and woody notes, finishing with a musky scent.
The fragrance launch expands ARKS from clothing into personal experiences.
ARKS Day is available at the ARKS Studio in Mumbai, online, and on Swiggy Instamart.
The launch features a campaign fronted by Ranbir Kapoor and 'ARKS Insiders'.
Ranbir Kapoor's ARKS brand launches its debut fragrance, ARKS Day.
The fragrance is gender-inclusive and designed to reflect quiet confidence.
ARKS Day features a combination of citrus, woody, and musky notes.
The fragrance is available in India via ARKS Studio, online, and on Swiggy Instamart.
The launch includes a campaign fronted by Ranbir Kapoor and ARKS Insiders.
- Who
- ARKS (founded by Ranbir Kapoor).
- What
- ARKS, Ranbir Kapoor's lifestyle brand, launched its first fragrance, ARKS Day.
- When
- Not explicitly mentioned.
- Where
- India (ARKS Studio in Mumbai, online, and Swiggy Instamart).
- Why
- To extend the brand's philosophy into scent and deepen consumer experience beyond apparel.
- Brand
- ARKS
- Product
- ARKS Day fragrance
- Founder
- Ranbir Kapoor
- Price
- INR 2999
- Availability
- ARKS Studio (Mumbai), www.arks.club, Swiggy Instamart
- Scent Profile
- Citrusy, woody with musky finish