Archive · 5 Jan 2026

Swiggy's Cage Performance Art Ad

Swiggy's Cage Performance Art Ad

Swiggy, a food delivery company, set up a fun and unusual advertisement in a mall in Mumbai.

They put a man inside a cage, like a chicken coop, with a TV and a phone.

People walking by could press a big red button to make lights and other fun things happen inside the cage.

This was to remind everyone that there are exciting things to do outside of just sitting at home.

The ad was for Swiggy's new app called 'Scenes,' which helps people find live events and other fun activities.

Many people saw the ad in person and online, and it got a lot of attention on social media.

Other companies, like Apple TV, have also used similar creative ads to get people talking.

Sources