Archive · 29 Dec 2025

Saregama-Bhansali Deal: Bollywood's Art and Ownership

Saregama-Bhansali Deal: Bollywood's Art and Ownership

Saregama, a music company, has invested in Bhansali Productions, a Bollywood film production house.

This is similar to a previous deal where Adar Poonawalla invested in Dharma Productions.

Experts like Ameet Datta are happy about this trend because it helps manage risks and ownership.

However, they are concerned that too much corporate involvement might affect the creative decisions in filmmaking.

The idea is to keep the art of filmmaking separate from business decisions.

Sources