Archive · 24 Sep 2025
Woman Designs Inclusive Clothing After Mobility Loss
Imagine it's tough to get dressed every day because of health issues.
That's what happened to Soumita, and she realized there were no clothes designed for her.
So, she and her mom, Amita, started a company called Zyenika to create clothes that are easy to wear, stylish, and make people feel good about themselves.
They use things like Velcro and magnets instead of hard-to-use buttons and zippers.
It started small, but now, they're helping lots of people dress easily and feel confident, proving that clothes can empower people with disabilities.
Soumita Basu, experiencing mobility loss, co-founded Zyenika with her mother to design inclusive clothing.
The clothing features adaptive designs like magnetic closures and Velcro, making dressing easier.
Zyenika partners with women-led tailoring units and single mothers for production.
The brand aims to normalize comfort and dignity for all bodies, not just those with disabilities.
Zyenika is expanding, with the goal of increasing revenue and partnering with major retailers.
- Who
- Soumita Basu and her mother Amita Basu
- What
- They co-founded Zyenika, a fashion brand designing adaptive clothing for people with disabilities and those seeking comfort.
- When
- Zyenika launched in 2020.
- Where
- India
- Why
- To provide stylish, functional, and inclusive clothing for individuals with mobility challenges and other needs, restoring dignity and confidence.
- Company Name
- Zyenika
- Founders
- Soumita Basu and Amita Basu
- Launch Year
- 2020
- Initial Investment
- Rs 21,000
- Seed Funding
- Rs 5 lakh from GIAN
- Focus
- Adaptive and inclusive clothing for all