Archive · 21 Nov 2025
AIFF Urged to Revise ISL Bidding After No Bids Received
The All India Football Federation (AIFF) was told to change its plan for selling the Indian Super League (ISL) rights after no one wanted to buy them.
The main problems were too much money asked, not enough say for the buyers, and not enough seats for them in the AIFF's governing council.
This is important because the current deal ends soon, and some clubs have stopped playing football because of this.
AIFF's ISL commercial plan received zero bids
Key issues: high minimum guaranteed payment, lack of partner representation, limited decision-making powers
ISL's current commercial agreement expires on December 8
AIFF urged to balance autonomy with financial realities of bidders
Clubs suspend operations due to uncertainty
- Who
- All India Football Federation (AIFF)
- What
- Failed to attract bids for Indian Super League (ISL) commercial rights
- When
- November 19, 2025
- Where
- India
- Why
- Due to high minimum guaranteed payment, lack of partner representation, and limited decision-making powers
AIFF's Stance
Potential Bidders' Stance
Minimum Guaranteed Payment
AIFF's Stance
AIFF set a high minimum guaranteed payment
Potential Bidders' Stance
Potential bidders found this too high and unaffordable
Partner Representation
AIFF's Stance
AIFF offered minimal representation for commercial partners in the governing council
Potential Bidders' Stance
Potential bidders wanted more seats and influence in the council
Decision-Making Powers
AIFF's Stance
AIFF retained most decision-making powers
Potential Bidders' Stance
Potential bidders wanted more control over the ISL's commercial aspects
- Current ISL commercial agreement expiration
- December 8, 2025
- Number of bids received
- Zero
Sources
Stop Being So Greedy, AIFF! SC Urges For Revision Of ISL Bidding After Initial Failure
SC-appointed Justice Rao recommends striking balance between AIFF’s control and bidders’ interests
SC committee seeks compromise between AIFF independence and ISL bidders after tender fails
Justice Rao urges overhaul of AIFF commercial framework after failed ISL tender bid - Telegraph India
'No clarity, deep distress': East Bengal appeals to PM Modi to save Indian football
