Archive · 20 Aug 2025
Amul Girl's Unseen Link to Shashi Tharoor Revealed!
The famous Amul Girl advertisement has a connection to Shashi Tharoor.
In the 1960s, an advertising expert was searching for a child model for the Amul campaign.
He chose Shobha Tharoor Srinivasan, a friend's daughter, as the inspiration for the Amul Girl.
Shobha, now an author and voice artist, won a National Film Award.
Her younger sister also featured in Amul ads.
The family's link to the advertising industry remains significant.
The Amul Girl mascot's inspiration was Shobha Tharoor Srinivasan at one and a half years old.
Shobha was chosen by advertising legend Sylvester daCunha after reviewing 712 photos.
Shobha is now a children's writer and voice artist based in California.
Shobha won the National Film Award for Best Voice Over Narration in 2022.
Shobha's sister, Smitha, also appeared in later Amul campaigns.
- Who
- Shobha Tharoor Srinivasan was the inspiration for the Amul Girl, her father's friend, Sylvester daCunha chose her from a photo.
- What
- The Amul Girl mascot's origin and its connection to Shashi Tharoor's family.
- When
- The search for the Amul Girl model began in 1966.
- Where
- The Amul Girl's inspiration, Shobha Tharoor Srinivasan, is currently based in California.
- Why
- To create a mascot that would represent the Amul brand.
- Amul Girl's inspiration
- Shobha Tharoor Srinivasan
- Year of selection
- 1966
- Profession of Shobha
- Children's writer and voice artist
- Shobha's Award
- National Film Award for Best Voice Over Narration
- Shobha's Sister
- Smitha Tharoor
- Shobha's Brother
- Shashi Tharoor