Archive · 29 Dec 2025

Global Ube Demand Strains Philippine Farmers

Global Ube Demand Strains Philippine Farmers

Ube, a purple yam from the Philippines, is becoming very popular around the world.

People love its pretty color and mild taste, and it's being used in many foods like doughnuts, lattes, and desserts.

However, this new popularity is causing problems for the farmers in the Philippines who grow ube.

They are struggling to keep up with the demand because of climate change and a lack of planting material.

The government is trying to help, but they also have to focus on other important crops.

Farmers like Teresita Emilio are working hard to grow ube, but it's becoming more difficult every year.

Sources