Archive · 4 Sep 2025
Bollywood's North-South Romance Trend Highlighted by Data Platform
India in Pixels created a map showing a pattern in Bollywood movies: often, the male lead comes from North or West India, and the female lead is from South or East India.
This pattern was noted after the film Param Sundari came out.
The founder, Ashris Choudhury, uses data to find these trends.
Film expert Girish Johar explained that these pairings are popular because the cultures are well-known and relatable.
Other common pairings, such as Punjabi-Bengali couples, are also common.
Movies that do not follow this pattern are less popular, according to the report.
India in Pixels highlighted Bollywood's common casting trends.
The trend features North/West Indian men paired with South/East Indian women.
This pattern was observed in movies like 'Param Sundari' and many others.
Punjabi-Bengali couples are another frequently seen on-screen pairing.
Film business expert Girish Johar explains cultural familiarity drives this casting.
- Who
- Data platform India in Pixels and film business expert Girish Johar.
- What
- Highlighting Bollywood's trend of North/West male and South/East female lead pairings.
- When
- Following the release of 'Param Sundari'.
- Where
- Bollywood films.
- Why
- To analyze recurring patterns in Bollywood casting and the film industry's cultural resonance.
- Platform
- India in Pixels
- Founder of India in Pixels
- Ashris Choudhury
- Film Example
- Param Sundari
- Recurring Pairings
- North/West male lead with South/East female lead
- Recurring Pairings
- Punjabi/Bengali couples
- Expert Opinion
- Girish Johar