Archive · 8 Jan 2026
CEOs Embrace Vibe Coding for Product Development
Vibe coding is a new way of creating computer programs using simple language prompts instead of traditional coding.
This method allows people who aren't experts in programming, like CEOs and product managers, to quickly make working prototypes.
Replit's CEO, Amjad Masad, said that this helps leaders feel more involved in making products because they can show their ideas directly.
Google's CEO, Sundar Pichai, also tried vibe coding to build a custom webpage.
The idea is to make coding easier and more fun, so people can focus on being creative rather than dealing with complicated technical details.
Vibe coding allows non-technical users to create working code using natural language prompts.
CEOs and product managers are using vibe coding to build prototypes and involve themselves in product development.
Replit CEO Amjad Masad noted that executives feel more empowered and can bring prototypes to meetings.
Google CEO Sundar Pichai experimented with vibe coding to build a custom webpage aggregating his preferred information sources.
Vibe coding aims to reduce the complexity of traditional coding, allowing users to focus on creativity.
- Who
- CEOs and product managers
- What
- Adoption of vibe coding for product development
- When
- Recent trend, with Google CEO Sundar Pichai experimenting in June 2025
- Where
- Global, with examples from Replit and Google
- Why
- To empower non-technical users to create prototypes and involve themselves in product development
- Term
- Vibe coding
- Definition
- Using natural language prompts with AI tools to generate working code
- Popularity
- Chosen as the word of the year by Collin Dictionary
- Key Beneficiaries
- CEOs and product managers
- AI Tools Mentioned
- Replit, Cursor
- Google CEO's Project
- Custom webpage aggregating preferred information sources