10 months ago
MoEngage Secures $100 Million to Boost AI and Global Expansion
MoEngage is a company that helps other businesses communicate better with their customers using smart technology, especially Artificial Intelligence (AI).
They just received $100 million from investors like A91 Partners and Goldman Sachs.
This money will help them make their AI tools even smarter.
They also plan to grow their teams in North America and Europe to help more companies.
North America is already their biggest market.
Businesses use MoEngage to create campaigns and keep their customers happy.
This new money helps MoEngage keep improving its tools and reach more businesses around the world.
They have already helped over 300 companies, like SoundCloud.
This funding brings their total raised money to over $250 million.
MoEngage has secured $100 million in a new funding round led by A91 Partners and Goldman Sachs Alternatives.
The funds will be used to accelerate AI innovation within its customer engagement platform and expand its global presence.
The company is prioritizing expansion in North America, which is now its largest revenue contributor.
This funding brings MoEngage's total funding to over $250 million since its inception in 2014.
MoEngage aims to help B2C brands use AI for faster campaign launches and scaled conversions, moving beyond traditional marketing tools.
- Who
- Customer engagement platform MoEngage
- What
- Raised $100 million in a funding round
- Where
- Globally, with a focus on North America and EMEA expansion
- When
- November 5, 2025
- Why
- To accelerate AI innovation within its customer engagement platform and expand its global presence, particularly in North America and EMEA.
Previous Funding Report (Mint, April)
Current Funding Announcement
Funding Amount
Previous Funding Report (Mint, April)
MoEngage was reportedly preparing for a $150-180 million funding round.
Current Funding Announcement
MoEngage announced a $100 million funding round.
Valuation
Previous Funding Report (Mint, April)
The previous round was rumored to value the company at $800-850 million.
Current Funding Announcement
The current announcement does not specify the valuation for this $100 million round.
Key facts
- Company
- MoEngage
- Funding Round
- $100 million
- Lead Investors
- A91 Partners, Goldman Sachs Alternatives
- Total Funding to Date
- Over $250 million
- Focus Areas
- AI innovation, global expansion (North America, EMEA)
- Customer Base
- Over 300 enterprises worldwide, including SoundCloud
- Founding Year
- 2014
Quotes
Raviteja Dodda
CEO and co-founder, MoEngage
“Our global momentum on top of our category leadership in Asia is a validation that consumer brands are moving beyond legacy marketing clouds. Over 300 enterprises worldwide have turned to MoEngage for its ease of use and AI-led agility, achieving time-to-value within weeks of migration. These enterprise migrations have accelerated our growth in the North America and EMEA regions. We are excited to partner with Goldman Sachs and A91 Partners in this journey.”
thehindubusinessline.com
Hope Barrett
Senior Director of Martech at SoundCloud
“MoEngage has been an incredible partner in our growth journey. Their platform enabled us to seamlessly migrate more than 120 million users in just 12 weeks and leverage AI-driven insights to accelerate product launches that have strengthened retention across our paid user base.”
thehindubusinessline.com
Rajat Sood
Managing Director at Goldman Sachs Alternatives
“Our investment in MoEngage reflects Goldman Sachs’ commitment to backing category-leading technology platforms that are leveraging AI for serving enterprises globally. By leveraging our global network, expertise and capital, we look forward to helping the company accelerate growth, expand into new markets, and deliver lasting value to its customers.”
thehindubusinessline.com
Kaushik Anand
Partner at A91 Partners
“We have gotten to know the MoEngage team over the last six years, and have been impressed by their ability to constantly innovate and expand their product offerings. We are excited to back MoEngage as they look to scale their global customer footprint by empowering marketing and product teams with cutting-edge technology to build and retain customer relationships.”
thehindubusinessline.com
