Archive · 20 Aug 2025
Book Adaptations Fuel Audiobook Listening Surge on Spotify
When TV shows and movies are made from books, lots of people want to read the book too!
Spotify, a music app, saw that people started listening to audiobooks of books that were also made into shows.
For example, "The Hunting Wives" audiobook got way more popular after the show came out.
The same thing happened with "I Know What You Did Last Summer," "We Were Liars," and "The Summer I Turned Pretty."
This shows that when people watch a show, they often want to experience the original book.
Spotify saw a surge in audiobook listening following the releases of book adaptations.
"The Hunting Wives" saw a 605% increase in global listening after its Netflix release.
"I Know What You Did Last Summer" experienced a 521% increase in global listening.
"We Were Liars" audiobook listening increased by 217% after its Prime Video release.
"The Summer I Turned Pretty" books also saw listening increases following its season premiere.
- Who
- Viewers of book adaptations.
- What
- Audiobook listening surged on Spotify due to the popularity of book adaptations.
- When
- Following the releases of various book adaptations.
- Where
- Spotify.
- Why
- To enjoy the source material after watching adaptations.
Consumers
Spotify
Benefit
Consumers
Increased enjoyment of book material
Spotify
Increased interest in audiobooks
- Show: The Hunting Wives
- 605% increase in audiobook listening
- Show: I Know What You Did Last Summer
- 521% increase in audiobook listening
- Show: We Were Liars
- 217% increase in audiobook listening
- Show: The Summer I Turned Pretty
- Increases in audiobook listening
- Platform
- Spotify