Archive · 24 Jan 2026
Rainbow Shield Privilege Card Launched for Motherhood Support
Rainbow Children’s Hospital & BirthRight has introduced the Rainbow Shield Privilege Card.
This card is designed to help families during pregnancy and early parenting.
It offers many benefits like easy access to doctors, tracking vaccinations, and special deals on baby products.
Families can also get advice from experts on health, parenting, and more.
The card is available at Rainbow hospitals and Butterfly Essentials stores.
This program aims to make the journey of motherhood and early parenting smoother and more supportive.
Rainbow Children’s Hospital & BirthRight launched the Rainbow Shield Privilege Card to support families from pre-pregnancy to toddlerhood.
The card offers healthcare, wellness, parenting support, and lifestyle privileges under a single program.
Members gain access to digital vaccination tracking, priority appointments, expert consultations, and bundled vaccination benefits.
The program includes access to a network of experts in pregnancy, wellness, mental health, fitness, parenting, and early learning.
Members also receive exclusive retail privileges through Butterfly Essentials, including early access to curated products and special pricing.
- Who
- Rainbow Children’s Hospital & BirthRight
- What
- Launched the Rainbow Shield Privilege Card
- When
- January 24
- Where
- Hyderabad, Telangana, India
- Why
- To support families from pre-pregnancy through toddlerhood with comprehensive rewards and benefits
- Organization
- Rainbow Children’s Hospital & BirthRight
- Card Name
- Rainbow Shield Privilege Card
- Launch Date
- January 24
- Benefits
- Healthcare, wellness, parenting support, lifestyle privileges
- Access
- Digital vaccination tracking, priority appointments, expert consultations
- Retail Privileges
- Butterfly Essentials early access, special pricing, bundled savings
- Enrollment Locations
- Rainbow Children’s Hospital and Butterfly Essentials outlets
- Hospital Network
- 22 hospitals, 5 clinics across 9 cities in India