Archive · 24 Sep 2025
Jun Ji-hyun Faces Backlash Over Drama Dialogue
Jun Ji-hyun, a famous actress, is facing criticism in China.
Her new drama, 'Tempest', contains a line that upset many Chinese viewers, who saw it as offensive.
The line, which questioned China's preference for war, sparked anger online, with people calling for brands to stop using her in ads.
As a result, several luxury brands have removed her advertisements from their social media pages.
Jun Ji-hyun's drama 'Tempest' sparked controversy in China due to a dialogue.
The dialogue included the line "Why does China prefer war?"
Chinese viewers expressed outrage on social media platforms.
Some users called for a boycott of brands associated with Jun Ji-hyun.
Brands such as Louis Vuitton, Piaget, and La Mer removed advertisements.
- Who
- Jun Ji-hyun, Chinese viewers, Luxury brands
- What
- Backlash over a dialogue in her new drama.
- When
- As of September 21
- Where
- China
- Why
- Controversial dialogue regarding China's views on war.
Chinese Viewers
Jun Ji-hyun's Supporters
Interpretation of Dialogue
Chinese Viewers
The dialogue is a malicious portrayal of China as aggressive.
Jun Ji-hyun's Supporters
The actress shouldn't be held solely responsible as she did not write the dialogue.
- Main Topic
- Backlash against Jun Ji-hyun's drama in China
- Actress
- Jun Ji-hyun
- Drama
- Tempest
- Controversial Dialogue
- "Why does China prefer war?"
- Chinese Response
- Outrage on social media
- Brand Actions
- Removal of advertisements
- Brands Affected
- Louis Vuitton, Piaget, La Mer